The advancement team at Holyoke Community College (HCC) managed to raise more than $100,000 on their first annual Giving Day. To date, they've raised more than $700,000 to support students and programs. In this guide for small shops, HCC shares the secrets to their fundraising success, including how to:
- Saturate the community with your Giving Day message
- Create tailored challenges that bring more donors to the table
- Cultivate meaningful alumni relationships, and more!
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