Outstanding in Your Fields: How to Level Up Your Giving Form Game

At any given time, the University of Virginia has more than 250 active online giving forms running on the GiveCampus platform. 

In this 45-minute session, Patrick Stanley, Senior Director of Digital Engagement and Communication at UVA, shares his giving form optimization tips and best practices, including:

• Why you should focus on building one good form first 
• How using unique links can help you track performance and better understand donor behavior
• Why streamlining form structure is the key to higher conversion rates 

Watch now to get tactical takeaways you can implement tomorrow.